Ladbrokes are a long-established player in the betting industry and there is plenty to like about the world-leading bookmaker fondly known as the Magic Sign.

The British based bookmaker offer customers an excellent website which is easy to use and where football and horse racing are given huge attention.

Ladbrokes are also one of the few firms to offer live streaming of sporting events thanks to Ladbrokes TV, which enables customers to watch and bet on the action for free.

When you sign-up to Ladbrokes you are asked on the sign-up form whether you have a Ladbrokes Promotion Code or RAF/ID. Sign up with Ladbrokes use the Free Bet Promotion Code FB50 or MAXIMUMBONUS you'll get receive a £50 free bet.

Check out their secret Ladbrokes promotion page here

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bet365 are one of the biggest and best bookmakers in the world, offering a huge range of sports and markets to bet on, live in-play betting and an excellent free bet offer for new customers.

bet365 Extra offers a range of betting promotions as well as an excellent live streaming service, with live sport available to watch every day and over 10,000 events being streamed each year.

Picture quality is excellent and as well as offering live horse racing, those looking to watch and bet on live sport can regularly find tennis, football, basketball and rugby streaming live.

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Paddy Power offer an online betting experience that is nothing short of excellent.

If you're serious about betting then simply put, you should have an account with this firm.

Paddy Power offer competitive odds, a huge range of markets on a wide range of sports plus excellent 24/7 customer support.

In addition, there's also £200 in free bets to be claimed when you join them via this page!

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There is plenty to like about BetVictor, who now offer odds and markets on a range of sports as well as some excellent betting promotions for customers throughout Europe.

BetVictor has a superb reputation for transparent betting and you'll often find you can place much larger bets with BetVictor than with many competitors. 

BetVictor also has an excellent live in-play betting service, meaning that customers can choose to bet here for either pre-event or live betting.

Winners are paid out quick and BetVictor offer customers a clean looking website which is easy to navigate.

In the past, Victor Chandler primarily focused on the UK market, which may not have appealed to those based elsewhere, but under the new Betvictor brand, that has changed with the website now of appeal to punters across the world.

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Betfred, established in 1967 by Peter and Fred Done, went online in 2004. Since then, they've gone on to become the world’s biggest independent bookmaker and as well as offering new customers a generous free bet offer, have plenty going for them.

Fred Done is the self-proclaimed Bonus King and you'll regularly find extra places available on big horse races as well as improved each-way terms of big sporting events.

There is plenty to like about Betfred!

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William Hill have been around in business for nearly 100 years and remain one of the most popular bookmakers in the world.

Hill's offer a first-class betting service across a range of sports, providing punters with a huge number of pre-match and in-play betting markets.

A free bet is available for new customers and although there are occasion issues with the website, there's plenty to like about one of the most exciting online gaming brands in the business!

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Stan James are hard to fault on the sports and markets available for their punters.

The trusted online bookmaker offers a simply website which allows customers to place bets with ease and at speed.

Stan James have built up a solid reputation within the betting industry over the past few decades and were one of the first firms to offer live betting, although their in-play offering is now lacking compared to many of their competitors.

Use the Stan James Free Bet Code MAXIMUMBONUS when you sign-up and you'll get be able to claim £150 in free bets.

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Harrogate-based bookmaker SkyBet are a great choice for customers based in the UK and Ireland.

While their in-play offering may not be the best in the business, they do offer live streaming of horse racing via the website and have great each-way odds for racing customers.

Football betting is also strong at SkyBet, as are prices on major sporting events.

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Sportingbet have a superb in-play betting service as well as a huge range of sports and markets available for punters.

The firm have grown quickly and can boast customers from all over the world thanks to an excellent website available in a wide range of languages along with some excellent odds on a number of sports.

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Victor Chandler have a lot to get excited about, from a clean looking website to a good free bet offer to some great odds on a number of sports.

The fact they primarily focus on the UK may not appeal to some who are based elsewhere, but that hasn't prevented them from growing a big Asian customer base thanks to the Asian Handicap betting opportunities which are available.

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Established in 1989, Boylesports have quickly grown into Ireland's largest independent bookmaker.

Although this is partly due to the flotation of Paddy Power, it's impossible to deny that Boylesports haven't achieved a lot as a company - especially since going online in 2001.

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The AllYouBet brand will already be familiar to a number of those reading this as the sportsbook is hosted on the same platform as the on-flash version of popular online casino AllSlots.

AllYouBet odds are powered by 10bet, who offer a solid  sports betting service which includes live in-play betting and Asian Handicap betting. 

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Corbett Sports have finally gone online and using third-party software, they offer an easy to use, user-friendly website.

As you might expect, this UK bookmaker's strengths are with football and horse racing, which has been seen for the past sixty years in their high street shops.

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Blue Square has become one of the biggest online British betting companies following its launch in May 1999.

The trusted online bookmaker offer new customers a free bet to new customers and offer great odds.

Their focus is primarily on UK-based events and the website is only available in English.

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888.com, the London-listed gaming group, launched 888sport originally in partnership with Rank-owned bookmaker Blue Square.

Over the past few years, 888Sport has developed and is now more of a European-facing bookmaker than UK-focused Blue Square, with multi-language versions of its website available.

888sport still uses odds from Blue Square but at time of writing is in the process of getting their own in-house traders.

If you join 888sport via this page today then you can claim a free bet!

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One of the biggest bookmakers in the UK, Coral also have plenty that will appeal to customers across Europe and beyond, especially with their Eurobet brand which is available in sixteen different languages and has all the same markets and odds as the Coral website.

Coral offer extremely competitive odds and have one of the most user-friendly websites in the industry following a revamp.

In-play betting is a great feature at Coral, although we'd like to see improvements made to their customer service setup, which is yet to go 24/7.

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Bet770 provide new customers with a generous free bet offer and there's plenty for both new and existing customers to like about the Bet770 website.

Bet770 offer excellent customer support with an impressive 30 minute response time for queries.

There's also some great betting opportunities and football fans in particular are well catered for.

Unfortunately, live betting is yet to be offered, which we'd like to see, but overall, the positives at Bet770 far outweigh the negatives.

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Expekt are a reputable bookmaker who offer very competitive odds to their customers and regularly offer better prices on top football matches such as the Premier League and Champions League than their competitors in the UK.

In-play betting is solid, however there is currently no free bet offer for new customers.

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Bet24 is a solid sportsbook although their website tends to initially push poker, casino and games ahead of sports betting when you visit their website.

There is a good free bet offer available for new customers and large number of pre-match markets on the bigger football games such as the Champions League and Premier League are on offer.

However, website navigation isn't the best, meaning finding some markets can be a challenge!

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Canbet offer customers big bets on sporting events without restricting your stake.

Competitive odds can often be found and there is also a good free bet offer for new customers.

Customer service is available 24/7 and in-play betting is also available!

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10Bet is a solid new addition to the betting industry, having provided an excellent betting service since 2003.

A recent overhaul of their website has been a big plus, with a nice clean interface now available in no fewer than 15 languages.

A generous free bet offer is available new customers and there are regular promotions to be found for new and existing customers.

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188Bet offer excellent in-play betting along with competitive odds.

We'd like to see the bookmaker take the next step and extend their football coverage to cater for a wider audience as more coverage to sports other than soccer will surely lead to interest from more punters.

Customer service is excellent.

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Centrebet offer customers an excellent racing betting service along with huge stake sizes that will be of appeal to many.

Their in-play betting has improved dramatically over the past couple of years and although the priority is still with Australian customers, there is plenty for punters in the UK and North America and elsewhere to enjoy - especially racing fans!

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totesport offer superb coverage of horse racing from the UK and Ireland, with a huge range of betting options available and good odds on offer.

For those looking to bet on other sports, odds are usually solid but there's no question that it's racing where this bookmaker stands out from the crowd.

totesport recently introduced live in-play betting which covers big football matches such as the Premier League and Champions League.

There's a huge focus on the UK and it would be good to see totesport make their betting service more appealing to customers elsewhere.

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Bet3000 have plenty of potential to become a big player in the betting industry but it's clear that improvements need to be made.

A free bet offer is available to new customers, however they need to make improvements to their website, which looks dated, if they are to compete with the big boys.

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There is plenty to like about Betclic, especially their free bet offer and football betting coverage.

A number of football leagues are covered, with markets available for all major leagues across Europe plus markets for leagues in South America, Asia and Australasia also available.

Betclic do a great job in helping educate their customers, which makes the website a good one for new punters. Plus, their generous refund offer on your first bet is an excellent one. If your first bet loses, Betclic will refund it up to £30!

if it’s a loser, which is a great offer. The operator also needs to think about structuring their homepage so that the consumer doesn’t get flooded with various betting opportunities – less is sometimes more. Nevertheless, they are moving in the right direction and lead the way in the French market.

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There are a number of reasons why you should have an account with Betfair. In addition to getting great odds - often better than you'll find with any fixed-odds bookmaker - you can also bet against (lay) a horse, player, team or outcome of a particular event.

Betfair have arguably the best website in the business and if you spend a little time getting to know the various trading tools available, then you can get even more out of it.

However, many customers treat it simply as a fixed-odds bookmaker, and there's absolutely nothing wrong with that!

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bwin offers excellent live in-play betting via a superb live betting console.

Those looking to watch live sport as well as bet on it will also find plenty at bwin, who are keen on attracting new customers from all over Europe.

Customers based in the UK may not appreciate the pan-European feel or the lack of horse racing coverage.

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